Big Brother for shoppers, technology to track your mobile

Key Link

Katina MichaelUniversity of Wollongong
Jake SturmerABC News

Abstract

We've grown accustomed to cameras watching our every move. Shops around the country are now secretly tracking mobile phone movements to analyse retail patterns. The developers say it just levels the playing field with online stores but some privacy experts warn it could be illegal.

Suggested Citation

Katina Michael and Jake Sturmer. "Big Brother for shoppers, technology to track your mobile" ABC: The Business Aug. 2013.