Call for Participation - Paul Cunningham IEEE's Social Implications of Tech President Presents at UOW

First Workshop on Persuasive Technology and Society

Date: Friday, 8 August 2017

Time: 9.30am-3.30pm (* delegates can come for individual keynotes, panels or stay for the whole day)

Where: SMART Infrastructure Facility Advisory Council Room, 6.101, University of Wollongong

RSVP: 4 August, 2017

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Co-designing Ethical Interventions in Resource Constrained Environments

Paul M. Cunningham, IEEE SSIT President

Paul M. Cunningham, IEEE SSIT President

We are fortunate to be hosting Mr Paul Cunningham, IEEE Society on the Social Implications of Technology President from Dublin, Ireland, to give a leading edge talk on co-designing ethical interventions in resource constrained environments. Paul will also be speaking on the importance of engineers and informaticians getting involved in IEEE activities, especially linked to humanitarian engineering. All welcome! Paul is President and CEO of International Information Management Corporation, and Founder and Director of the IST-Africa Institute. His vision for Africa is awesome- come and hear about it.

Time: 9.30am - 10.30am

Abstract: This SSIT Distinguished Lecture focuses on social implications and ethical issues to be considered when designing interventions in resource constrained environments. It introduces the concepts of collaborative open innovation and co-design in the context of Global Development and addressing the UN Sustainable Development Goals (SDGs). It then discusses socio-cultural differences, ethical conundrums and ethical research principles. These concepts are then contextualised through an African case study focusing on the co-design approach taken to implementing a cross-border health oriented, research and innovation project supported by the European Commission. The DL will conclude by providing recommendations to be considered for interventions in resource constrained environments.

Biography: Paul M Cunningham is the President and CEO of International Information Management Corporation, Founder and Director of the IST-Africa Institute, a visiting senior fellow at Wrexham Glyndŵr University, and Founder and Coordinator of mHealth4frika. Paul works as a technology, strategy, and policy expert for organizations including the World Bank as well as European and nationally funded research and innovation programs in Europe and Africa. Supported by the European Commission and African Union Commission, IST-Africa ( is a not-for-profit strategic collaboration with ministries and national councils responsible for innovation, science and technology adoption, implementation, policy and research in 18 African Member States. At Wrexham Glyndŵr University (Wales), Paul focuses on Social Implications of Technology and ESGDC (Education for Sustainable Development and Global Citizenship). Supported by the European Commission under Horizon 2020 (European Research and Innovation Framework Programme), mHealth4Afrika (www.mHealth4Afrika) is co-designing an open source, multilingual mHealth platform integrating electronic medical records, medical sensors, and generation of monthly aggregate health indicators to strengthen primary healthcare delivery in resource constrained urban, rural and deep rural health clinics in Africa. An IEEE Senior Member, Paul is 2017 - 2018 President, IEEE Society on Social Implications of Technology (SSIT); Projects Chair, IEEE Humanitarian Activities Committee; Member, IEEE Technical Activities Board and IEEE Global Public Policy Committee; and Founder and Chair, IEEE SSIT IST-Africa SIGHT (Special Interest Group on Humanitarian Technology). Paul is a graduate of Trinity College Dublin and Smurfit Graduate School of Business, University College Dublin; has studied at postgraduate level in Hungary and USA; and is completing a PhD at the Department of Computer and Systems Sciences (DSV), Stockholm University. Paul is a member of the Institute of Directors in Ireland (M Inst D.) and a former Board Director (2008 – 2012) of Meeting Professionals International.


Having a Brave Conversation: Comparing the Australian and UK Experience

Anni Rowland-Campbell, Director of Intersticia

Anni Rowland-Campbell, Director of Intersticia

Ms Annie Rowland-Campbell, Director of Intersticia, philanthropist and communications expert, will also be joining us among a brilliant day's line up. Anni was the brain-child behind "Brave Conversations" on April 10-11 held in Canberra, Australia bringing some 100 people together from industry, government and the general community to have what they considered brain conversations related to technology and society broadly. She is very active in the Web Science Trust, and will be sharing her thoughts with us on what a brave conversation actually entails.

Time: 10.30am - 11.30am

Abstract: Check out and

Biography: Anni Rowland-Campbell – Director of Intersticia. Bachelor of Arts – Fine Arts, History & Philosophy of Science (Melbourne);  Master of Arts – Modern European Art, specialising in Design for Theatre (Courtauld Institute, London);  Grad. Certificate of Public Policy (UNE);  Master of Business & Technology, focusing on Knowledge Management (UNSW);  Masters of HRM and Coaching Psychology (Sydney);  theory and research towards a PhD – now being put into practice through teaching. Anni is fundamentally an observer and practitioner of Web Science and a passionate advocate for digital literacy. In her early years Anni lived in Melbourne, Sydney, Paris and London.  She worked in various roles at the Sydney Opera House, the National Theatre of Great Britain, the Royal Opera House Covent Garden, the Julian Ashton Art School, and the Australian Opera. She served as Research Officer to Hon. Peter Collins QC MP, then NSW Minister for the Arts, which afforded her the opportunity to contribute towards the encouragement and support of the arts at a strategic policy level. In 1990 Anni went to live on a cotton and grazing property near Narrabri, NSW, during which time she worked with both the Moree Gallery Foundation and Yurundiali Aboriginal Arts Co-Operative, with a focus on business planning and community development.  In 1993 Anni returned to Sydney and became Executive Director of the NSW Division of the Institute of Public Administration, whilst simultaneously developing Intersticia as a consultancy in new media strategy and education in the early days of the World Wide Web. From 1996 to 2004 Anni juggled young children and her role as Executive Director of GAMAA, the association for suppliers to the graphic communications industries.  During this time Anni undertook research into the impact of digital technologies on graphic communications (as part of Print21); founded the GAMAA Leadership Programme; created the PrintEx exhibition in Sydney, and developed an international industry network. In 2004 Anni was engaged by Fuji Xerox Australia as Industry Marketing Manager and subsequently as a new-media consultant.  During this time Anni initiated Fuji Xerox’s research into the future of the Web which involved the management and undertaking of two Australian Research Council funded projects: the first focused on the impact of semantic technologies on printing and publishing; the second developed this further by investigating the practice of Sustainability Reporting (see In addition Anni was instrumental in connecting Fuji Xerox Australia with the globally recognised Xerox Innovation Group as an Australian based research organisation in its own right. In 2009 Anni began her collaboration with Peter Thompson at ANZSOG (the Australian and New Zealand School of Government) to integrate digital socio-technical concepts (now recognised as the Social Machine) into the Managing Public Communications Executive Programme.  This work evolved into two ANZSOG funded research projects:  Government as a Social Machine, articulating the role of Government within a Social Machine ecosystem; and Developing an Australian Government Web Observatory.  Both of these linked Australia with the global research being undertaken at the Web Science Institute.  In 2017 this culminated in the first Brave Conversations event held in Canberra, and which will now be replicated around the World as a forum to connect research with practice to more effectively understand, manage, govern and develop the evolving Web.


Panel of Provocation

The panel of provocation will be chaired by Katina Michael, and feature our resident "outside the square box" thinkers, Dr Ted Mitew and Dr Christopher Moore. Both of these academics are not conventional and flamboyant innovative thinkers. We look forward to having a lively discussion with them, and some brave conversations with audience interaction. 

Time: 2.30pm-3.30pm

Featuring Ted Mitew and Christopher Moore

Biography: Dr Teodor Mitew is a Senior Lecturer in digital media at the University of Wollongong, with a background in internet studies and actor network theory. His long-term research interests are in the internet of things, object oriented ontology, and distributed content networks. He is currently working on projects involving smart textiles, peer-to-peer clothing, open source maker communities, memetic warfare, and virtual reality.








Biography: Dr Christopher (Chris) Moore is a lecturer in Digital Media and Communication. Originally from Tasmania, Chris graduated from the University of Wollongong and worked as a journalist before conducting his PhD research on intellectual property and the rise of ‘open’ mechanisms for managing copyright in the digital domain. In 2010, Chris moved to Melbourne to take up an Alfred Deakin Postdoctoral Fellowship examining the changes occurring in the digital games industry. Returning to Wollongong in 2014, Chris joined the School of Arts, English and Media in the faculty of Law, Humanities and the Arts and is currently teaching DIGC310 Digital Game Cultures and DIGC330 Digital Asia.


More detailed schedule available here